Popeyes’ new chicken sandwich is a bona fide, boneless fried phenomenon.
The fried chicken chain’s new offering has become America’s must-eat sandwich, for those who can find a location where it’s not sold out. The simple meal – battered chicken, pickles and sauce on a brioche bun – has inspired long lines nationwide and endless chatter on social media. A customer at a Popeye’s in Oakland, California, joked about the sandwich’s place in the national conversation: “It’s like Game of Thrones.”
The New Yorker said it was “here to save America”. “True love is a chicken sandwich that makes you feel full, whole, and taken care of,” noted Business Insider, in a meticulously illustrated review. The Los Angeles Times touted the sandwich as an economic indicator.
What has inspired the obsession?